Santa Claus Parade, Holiday Market, and Tree Lighting

Date: Sunday, November 15, 2026
Time: 3 to 6 p.m.
Location:
EG Civic Centre (19000 Leslie St.) and EG Sports Complex (1914B Mt Albert Rd.)
Cost: Free Admission and suitable for all ages!

Santa Claus Parade

Santa Claus is coming to town! Join us on Sunday, November 15 at 3 p.m. for the EG Santa Claus Parade.

2026 Santa Claus Parade applications are now open!

Apply Now: Parade Application 

If you are interested in volunteering at this year's Santa Claus Parade, please check out our Engaged EG Volunteering page.

For more information on the Santa Claus Parade, please contact our Events team.

2025 Award Winners:

Congratulations to the 2025 Award Winners!

  • The Mayor's Award - Landmark Bus Lines
  • Most Original Award - The El Shamaly Shrine Club
  • Best Business Award - GIP - Green Infrastructure Partners
  • Best Community Award - Highway 11 Cruisers
  • Best Walking/School Award - EG Skating Club

Parade Route: 

2026 Santa Claus Parade Route

The parade begins at Mount Albert Road and Leslie Street (19000 Leslie Street in front of the Civic Centre) and ends at the Sports Complex (1914B Mount Albert Road). Gather your family and friends and prepare to be dazzled by the festive floats, marching bands, and, of course, the one and only Santa Claus. Please note that roads close at 2:30 p.m. and will reopen once the parade is over.

Letters to Santa: 

Attendees are encouraged to bring their letters for Santa as members of Canada Post and the Parade Marshalls will be walking throughout the parade, collecting letters, to then be mailed out to the North Pole.

Food Donations:

Parade attendees are encouraged to bring non-perishable food items, and new, unwrapped, toys for the Food and Toy Drive which will be collected along the parade route. Food items will be collected for the Holland Landing Food Pantry. 

Holiday Market

The Holiday Market runs from 3 to 6 p.m. on Sunday, November 15 at the EG Sports Complex.

Holiday Market Vendor Information

Holiday Market vendor applications are now open!

Interested in joining us as a vendor at this year’s Holiday Market? Click below to submit your application.

Holiday Market 2026 Vendor Application

Application Deadline: November 2, 2026

If you have any questions about the Holiday Market or the vendor application process, please reach out to epiraine@eastgwillimbury.ca 

Tree Lighting, Free Skate, and Photos with Santa!

Join Mayor and Council for our annual Holiday Tree Lighting, Free Skate, and Photos with Santa! Enjoy live music, Santa photos, food, artisan vendors, and more holiday fun!

Date: Sunday, November 15
Free skate: 3 to 6 p.m.
Photos with Santa: 4:15 to 5 p.m. (Canada Hall)
Tree Lighting Ceremony: Begins at 5:30 p.m.
Location: EG Sports Complex (1914B Mount Albert Road)

Bring your family and friends to kick off the holiday season with music, lights, and community cheer!

Thank you to our Sponsor and Community Partner!         

Rona+ Logo    EG Library logo     

 

EG's Annual Toy and Food Drive

EG's annual Toy and Food Drive hopes to make the holiday season a little brighter for families and charities in our community. Donations of non-perishable food items, gift cards, new unwrapped toys toiletries and more are being accepted until from November 15 to December 13. Kindly do not donate any expired food.

Each year the Town along with the help of community members, schools and businesses collect donations to support local charities and families in EG and York Region. Some of those charities include: Sandgate Women’s Shelter, Loft Street Outreach, Blue Door Shelter, Rose of Sharon, Salvation Army, Yellow Brick House, Women’s Centre, Mount Albert and Holland Landing Food Pantries and the St. James Food Closet.

Donation drop off locations

Civic Centre
19000 Leslie St., Sharon

East Gwillimbury Sports Complex
1914B Mount Albert Road, Sharon

Holland Landing Fire Station 2-4
19314 Yonge Street, Holland Landing

Mount Albert Station 2-6
22 Princess Street, Mount Albert

Queensville Fire Station 2-8
1590 Queensville Side Road, Queensville

Holland Landing library branch
19513 Yonge Street, Holland Landing

Mount Albert library branch
19300 Centre Street, Mount Albert

Queensville library branch
160 Jim Mortson Drive

Needed Items

  • Toiletries for adults and babies
  • Warm winter clothing for adults
  • Housewares, linens and sleeping bags
  • Baby items (formula and diapers)  
  • Toys for children (all ages) and pre-teens
  • Non-perishable food items (please check the expiry date on food items)
  • Gift cards and monetary donations
    • Cash donations and cheques (made payable to the EG Toy and Food Drive) can be dropped off at Customer Service located inside of the Civic Centre. Pre-purchased gift cards can be placed in the drop box located at the front entrance of the Civic Centre.